P1 has unveiled its FTTH (fiber-to-the-home) plans in early
April. Its key difference compared to the other FTTH providers’ plans is that
the service is being bundled together
with P1’s mobile
broadband services as
well. We are,
however, of the view that the company’s FTTH product will
not provide any significant threat to Telekom Malaysia’s (TM) Unifi given that
the latter provides more values, features and benefits to subscribers. There is
no change to our NEUTRAL view on the sector. We maintain our forecast and
OUTPERFOM call on TM (TP: RM5.52) while keeping our MARKET PERFORM calls on
Digi (TP: RM4.15), Axiata (TP: RM5.30) and Maxis (TP: RM5.80).
A third FTTH player. P1 has finally launched its FTTH
(fiber-to-the-home) plans in early April, six months after signing a HSBB
access and transmission agreement with TM. With the launch, P1 became the third
company after Maxis to ride with the country’s HSBB project. To recap, TM has
signed various forms of HSBB collaboration agreements with the four local mobile
operators (Celcom, Maxis, P1 and Redtone) since early last year.
P1’s FTTH plan.
P1’s consumer FTTH plans start from RM169 per month. Similar to its existing
OnePlans product, the package comes with a home and outdoor modem solution. The
key difference between P1 and the other FTTH
plan providers is that its 1Mbps mobile broadband with a dedicated 3GB
of quota that does not share the home broadband quota. In this case for
example, should the subscriber under the plan exceed his mobile broadband quota,
the speed will be reduced until the next
billing cycle, and he will need to purchase additional quota to regain
the speed before the next billing cycle. Currently, P1 fiber service covers
three major areas, mainly in the Klang Valley, in Penang and in Johor.
Head-to-head
comparison. In terms of bundled
solution, TM has a well-balanced offering with unlimited calls to TM’s
nationwide network fixed lines and comes also with access to its IPTV services
– HyppTV. Maxis, on the other hand, does not bundle its service with any IPTV services
and its subscribers are required to top up from the monthly subscription fee
should they opt for mobile broadband services.
Nevertheless, for those who are already Maxis' subscribers, Maxis’ FTTH
plans seem to be the best fit for them who make more phone calls to Maxis
numbers and overseas given that the plans come bundled with voice calls,
including mobile and IDD.
VIP 5 remains the
cheapest entry level FTTH plan in terms of cost per quota should all three
companies start to enforce their fair-use policy. The plan, which charged
RM149/month, provides 5Mbps with 60 GB download quota, translating to RM2.48/GB vis-à-vis RM3.38/GB charge
for P1 OnePlan 169 package and RM4.27/GB and RM2.63/GB cost for Maxis’ 4Mbps and
6Mbps packages respectively. For the premium plan, Maxis’ 30Mbps plan remains
the most valuable with RM1.33/GB as compared to RM2.08/GB cost for TM’s VIP20
and RM1.35/GB 35/GB for P1’s OnePlan 269 package.
In regard of their
terms and conditions, all the players’ packages come with a 24-month contract
and charges RM200 for installation, although TM and Maxis are currently waiving
the installation charge. An early termination fee is imposed by all players
with TM charging a flatrate penalty of RM500 vis-à-vis a total penalty
depending on the package price and the remaining contract period charged by P1
and Maxis. No charges are imposed by TM should the existing Unify users upgrade
to a higher plan. Nevertheless, Unifi subscribers will have to pay RM200 should
they decide to downgrade their existing plan. Unlike TM, P1 and Maxis charge a
flat rate of RM20 and RM50 for each upgrade and downgrade plans
respectively.
More heads in the
home broadband segment. The products launched by P1 may heat up the
competition to TM’s retail business given that the counterparty is now tapped
into TM’s HSBB backhaul. However, it will, on the other hand, benefit TM’s
wholesale division over the medium-to-long term. We understand that TM may
charge RM52-RM55 per port, depending on the volume and contract duration, to
the network access seekers according to its wholesale high speed broadband
access terms and conditions that were announced previously in 2009.
Source: Kenanga
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