Tuesday, 17 April 2012

NOTION (FV: RM2.41 - TRADING BUY) Corporate News Flash: Making Inroads in China


THE BUZZ
Malaysian Reserve reported that during yesterday's EGM, Notion  has indicated its intentions to set up manufacturing operations in China to cater for the growing demand for its hard disk drive (HDD) components.

OUR TAKE
More on  China  venture. We understand that Notion will initially rent a factory in Dongguan, China by end-2012 and it is looking to fork out some RM5m-RM10m to kick start its operations in China. This venture is expected to contribute up to 3.5% (RM8mRM10m) of its total sales next year. Management may also  consider purchasing the manufacturing line upon gaining operating momentum, somewhat akin to its purchase of a piece of land with an industrial factory in Klang that amounted to RM17.5m last month.

Wooing Seagate. We think the  China foray aims to  take advantage of  the pent-up demand for components from Seagate which has manufacturing plants in both Wuxi and Guangzhou, China. JCY is also embarking on similar move to expand its operations in both Suzhou and Foshan, China by increasing the manufacturing floor space and adding computer numerical control (CNC) machineries,  with the aim of reducing long-term logistic costs within the HDD supply chain. We believe another motivation to venture into China could be the need to diversify one’s geographical exposure to mitigate the risk of catastrophic events, like the severe  flooding in Thailand, which could paralyze day-today business operations.

Maintain TRADING BUY at FV of RM2.41.  No changes were made to our financial forecasts as we deem the revenue contribution immaterial for now. We reiterate our TRADING BUY recommendation on Notion with a fair value (FV) of RM2.41/share ascribed to 8x CY12 PER. We continue to like the stock following the inclusion of three new  Japanese HDD customers into its client base, which would, in turn, boost its profitability moving forward.

Source: OSK188

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