Wednesday 2 January 2013

2013 STRATEGY – TECHNOLOGY (NEUTRAL)


Overall a bad year. 2012 was a turbulent year for tech stocks under our coverage given the lack of  a  long-term  outlook  and  visibility  for  the  global  HDD,  semiconductor  and  camera  industries. Up- and down-stream HDD players spent the entire year recovering from Thailand’s catastrophic floods in late-2011. Initially, we were encouraged by their swift recovery as well as the elevated and  stable  product  average  selling  prices  (ASPs).  In  3Q,  however,  demand  for  PCs  slumped, setting in motion a domino effect in the HDD sector and dragging it down in the process. In the semiconductor  industry,  growth  was  tepid  globally  as  consumers  turned  cautious  on  spending. Similarly, the camera with interchangeable lens (CIL) market started to slow down in the second half of the year after flourishing for the first six months.

HDD sales sink on weak PC demand. The shift in consumer preference towards smartphones and tablets was a major blow to the mature PC market. From 1Q11 to 3Q12, PC shipments were sluggish  despite  the  introduction  of  the  ultrabook.  To  make  matters  worse,  Windows  8, Microsoft’s latest operating system, also failed to spur the PC market nor give that much-needed lift to demand. As a result, the global HDD sales also shrank.

Worldwide  semiconductor  sales  to  stay  subdued. Sadly, 2012 was a year best forgotten for most  of  the  semiconductor  sub-markets,  with  the  exception  of  the  wireless  segment (smartphones  and  tablets),  which  continued  to  grow  at  a  robust  clip.  As  a  whole,  the  industry failed to match the record performance of 2011, during which global sales hit USD299.5bn. The outlook  for  next  year  does  not  look  encouraging  given  that  the  book-to-bill  ratio  is  still  below parity  and  both  the  indicators  are  also  heading  south.  Furthermore,  the  International  Monetary Fund  (IMF)  forecasting  global  economic  growth  of  a  tepid  3.6%  next  year,  which  is  not  a  good sign given that the growth of the worldwide semiconductor sector  was already lethargic in 2012 when the world economy was projected to grow 3.3% y-o-y.

Cautious optimism on CIL prospects. The CIL market was strong at the beginning of the year but  its  pace  of  growth  started  deteriorating  in  the  last  few  months,  no  thanks  to  the  boycott  of Japanese  products  by  the  mainland  Chinese,  which  was  sparked  off  by  a  political  dispute involving  the  Senkaku  (Diaoyu)  Islands.  Also,  we  are  cautious  on  CIL’s  prospects  given  the growing  interdependence  and  reliance  on  smartphones  for  photography.  Furthermore,  it  is  a  niche market for which demand may be cyclical due to the tendency of consumers to delay their spending on non-essential products.

Maintain  NEUTRAL.  Looking  ahead,  we  think  2013  may  closely  mirror  2012  and  see  another year of lacklustre growth. JCY, being a pure HDD component maker, is subject to higher product concentration risk compared to Notion, which has a diversified product base (HDD + Camera + Auto).  We  think  the  former  may  suffer  from  the  weak  demand  for  HDD  products  due  to  the sluggish  PC  market,  while  its  declining  ASP  is  not  helping  the  situation.  Although  the  external environment has not been supportive, as in the case of MPI and Unisem, we think their efforts to tilt their product mix towards the higher yielding wireless segment may turn out to be a blessing if they  succeed.  Given  this  potential  catalyst  and  the  inexpensive  valuations  of  the  stocks  under our coverage, we are NEUTRAL on the sector for now.
Source: OSK

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